Publicis Sapient, Publicis Groupe’s Digital Business Transformation Company, Acquires Full Stake In Publicis Sapient AI Labs

PARIS, FRANCE, May 23, 2023 – Publicis Groupe (Euronext Paris FR0000130577, CAC 40) today announced the acquisition of Publicis Sapient AI Labs, an innovative artificial intelligence (AI) research and development joint venture launched in 2020 in partnership between Publicis Sapient, Elder Research and Tquila. Publicis Sapient AI Labs will fully become part of Publicis Sapient, Publicis Groupe’s digital business transformation company. The acquisition will further strengthen Publicis Sapient’s data & AI capabilities and enable the company to develop innovative solutions across industries for a wide range of applications, such as generative AI, natural language processing (NLP), computer vision and autonomous systems.

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